VPE Lunch & Learn: Latinos in Artivism
Join us for this engaging panel conversation with artists and advocates committed to increasing diversity, equity, and access to the arts. Learn more about the critical role art plays in community building and the impactful initiatives these leaders are bringing to our communities.
Featuring:
- Margaret Garcia, Artist
- Gustavo Herrera, CEO, Arts for LA
- Rafael Gonzalez, President & CEO, Grand Performances
Moderator:
- Maricela Cueva, President, VPE Communications
About the Speakers:
Margaret Garcia, Artist: Margaret’s art practice spans over four decades as a self-supporting, practicing artist. Her practice is the fusion of her life and art – expressed by her deep understanding of her surroundings (Landscapes), her family and history (Culture) and her friends and her art world (Community). Margaret is a painter in oils and pastels, muralist, glass artist and teacher.
Gustavo Herrera, CEO Arts for LA: Gustavo was appointed as Arts for LA’s CEO in December 2018. Prior to working with Arts for LA, he was the Western Regional Director for Young Invincibles (YI), where he was responsible for leading YI’s California offices, including its West Coast expansion. As director, he set strategic direction and advanced YI’s policy priorities on health care, higher education, jobs, and civic engagement for the region.
Rafael Gonzalez, President and CEO, Grand Performances: Rafael is a proven and inclusive leader, manager and advocate driven by his core values of justice, collaboration, accountability, balance, respect, trust and innovation. Over the years, he has worked and organized in the nonprofit, government, service and philanthropic fields.
Maricela Cueva, President, VPE Communications: Maricela Cueva is President of VPE Communication, a Latina-owned full-service strategic public relations agency, where she leads campaigns that shape policy, educate consumers, drive action, and deliver results. Under her leadership, the agency has won industry awards for its social marketing campaigns and has set the standard for public awareness and community outreach efforts for government agencies, corporations, and nonprofit clients.